Question 1

What is intent data?

Accepted Answer

Intent data identifies people actively searching for products or services like yours. Launch Data captures 620M+ daily intent signals across 34,000+ categories to find buyers who are ready to purchase, not just browsing.

Question 2

How does website visitor identification work?

Accepted Answer

Launch Data's visitor identification turns anonymous website visitors into known profiles the moment they land. Each visit is enriched with firmographic, demographic, and behavioral data, allowing you to activate these audiences instantly across ads, email, direct mail, or CRM.

Question 3

How much can I save on ad spend with Launch Data?

Accepted Answer

Clients typically lower their ad spend by up to 30% and increase conversions by 22% or more by targeting intent-based audiences instead of cold traffic.

Question 4

Is Launch Data privacy compliant?

Accepted Answer

Yes, Launch Data uses consent-aware data practices including hashed IDs, opt-out honoring, and regional compliance built in to stay ahead of privacy regulations.

Question 5

What platforms can I export audiences to?

Accepted Answer

Launch Data allows instant activation to Google Ads, Meta (Facebook/Instagram), LinkedIn, email platforms, direct mail services, and CRMs with one click. No delays or manual uploads required.

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